West Lake Motors’ SOUEAST S06 Wins “Best Compact SUV” at Qatar Car of the Year 2024

West Lake Motors – a subsidiary of Al Mana Holding – proudly announced that the SOUEAST S06 has been awarded Best Compact SUV at the prestigious Qatar Car of the Year (QCOTY) 2025 awards ceremony, held at Raffles Doha and organised by Maqina Middle East.

Recognised as one of the most respected automotive accolades in the country, Qatar Car of the Year honours excellence, innovation, safety, and performance across the automotive industry. The award is widely regarded as a benchmark for the best vehicles available in the Qatari market, celebrating cars that respond to the evolving mobility needs and lifestyle expectations of drivers in Qatar.

Commenting on the event, Moncef Ahabchane, Chief Operating Officer at West Lake Motors, said, “We are honoured to receive the Best Compact SUV award for the SOUEAST S06 at the Qatar Car of the Year 2024 ceremony, held at the iconic Raffles Doha. This recognition is a strong validation of our commitment at West Lake Motors to deliver vehicles that truly resonate with the Qatari market. Qatar’s automotive customers are knowledgeable, discerning, and value innovation, reliability, and comfort. The SOUEAST S06 embodies these qualities, offering a well-balanced SUV that meets everyday driving needs while reflecting modern design and advanced technology. This award reinforces our confidence in the SOUEAST brand and motivates us to continue providing high-quality mobility solutions tailored to Qatar’s evolving lifestyle.”

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West Lake Motors Showcases SOUEAST’s Community Spirit with Inspiring Event for 60 Autistic Children

Reflecting Qatar’s spirit of inclusion, compassion, and social solidarity, West Lake Motors – a subsidiary of Al Mana Holding – welcomed 60 autistic children and their families to the SOUEAST showroom on Salwa Road for a heartwarming CSR initiative designed to create a joyful, safe, and sensory-friendly experience for all.

The SOUEAST showroom, typically known for its modern design and dynamic automotive lineup, was transformed into a vibrant activity hub as families arrived to a warm reception. The initiative featured an array of age-appropriate art and craft stations, drawing and creativity corners, and thoughtfully curated sensory play areas tailored to the comfort and enjoyment of autistic children.

Children explored freely, moving between soft-touch sensory setups, colorful craft stations, and interactive zones that encouraged imagination, expression, and gentle engagement.

The showroom was filled with laughter, movement, and heartfelt connections, creating a space that felt uplifting and reassuring for families.

One of the most memorable parts of the day was the joyful excitement of children and parents as they had the chance to test, explore, and ride in SOUEAST vehicles. The showroom team guided families through an interactive car experience that allowed children to sit inside the vehicles, explore the interiors, and enjoy short, safe, supervised rides.

Parents expressed delight at the opportunity to experience the cars in such a relaxed and family-friendly environment, remarking on the spacious designs and ease of access, elements that are especially valued by families with children.

Moncef Ahabchane, Chief Operating Officer at West Lake Motors, said, “At West Lake Motors, our responsibility extends far beyond mobility. We see ourselves as part of the social fabric of Qatar, and this initiative reflects our deep commitment to supporting families, celebrating diversity, and building meaningful community connections. Seeing children and parents enjoy the activities—and even experiencing our SOUEAST cars together—was a moment of great pride for us.”

Hamda Alhitmi, Founder of the Autism Parents Platform, said, “This initiative truly embodies the spirit of community partnership by creating inclusive experiences that bring genuine joy to families, celebrate diversity, and reflect Qatar’s values of compassion and social responsibility. By fostering an environment where children feel safe, welcomed, and included, the impact extends well beyond the day itself. We extend our sincere gratitude to West Lake Motors – SOUEAST Qatar for their meaningful collaboration and for opening both their doors and their hearts in support of our families.”

The CSR day reflects the shared vision of West Lake Motors and SOUEAST to champion initiatives that support social well-being and reinforce Qatar’s values of inclusivity and compassion.

The day concluded with each child receiving specially curated giveaways, leaving families with warm memories and a sense of shared belonging.

As SOUEAST continues its journey in the local market, the brand reinforces that its role is not only to bring innovative vehicles to Qatar, but also to stand as a responsible, caring community partner one that opens its doors and hearts to families across the nation.

Learn more about SOUEAST’s vehicles and community involvement by visiting the SOUEAST showroom on Salwa Road or calling 800 0909.

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FLYADEAL ENHANCES CUSTOMER TRAVEL EXPERIENCE 7 kg Free Carry-On Baggage On All Basic Fares Among Key Highlights Saudi Low-Cost Carrier Focuses On Greater Convenience And Flexibility

flyadeal has introduced a raft of customer experience enhancements focused on convenience and flexibility with highlights including 7kg free carry-on baggage on its most basic fare bundle, ‘fly’.

The value-added hand baggage incentive recognises the need for passengers who purchase the low-cost carrier’s most popular low fare packages, to take more essentials onboard when planning their travels.

The new benefit applies to all flyadeal domestic flights across Saudia Arabia and international services operated by the Kingdom’s fast-growing airline from bases in Riyadh, Jeddah, Dammam and Madinah.

In addition, flyadeal is relaunching other ancillary products to enhance customer awareness of its three tier fare bundle products – ‘fly, fly+ and flyMax. These include free date changes for ‘fly’ and fly+ bookings within two hours of making a reservation, and  a small service fee for travel plan amendments up to 90 minutes before departure.

And for those passengers purchasing flyadeal’s highest tier flyMax fares, benefits include unlimted complimentary flight changes up to 90 minutes before departure, and full refund on cancellations up to three days before a flight.

Abdullah Adel Alahmadi, flyadeal Senior Ancillary and Loyalty Manager said: “These changes and awareness notifications are being implemented based on continuous consumer surveys and feedback on ways to improve the customer experience.

“By offering 7kg free carry-on on our most basic bundle, passengers can travel with confidence of being able to avail the lowest fares knowing they can carry more essentials onboard. We also realise passengers sometimes need greater  understanding of our benefits being more flexible, helping them make decision-making much easier, and taking the stress out of travel planning.”

flyadeal operates scheduled flights to more than 30 domestic and international seasonal and year-round destinations in the Middle East, Europe, North Africa and South Asia with a modern fleet of 44 Airbus A320 family aircraft.

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