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For the first time in Qatar and exclusively for the Blue Salon launches the American Brand Aetrex

Blue Salon customers are ready to get a 3D analysis of their feet





For the first time in Qatar, Aetrex, a global comfort and wellness footwear company, launched Albert, the most high-tech 3D foot scanner in market, at FN Platform in Blue Salon. Albert is the result of over 4 years of research and development. The technology captures foot data by utilizing 5,000 gold-plated sensors, over 900 infrared LEDs and receptors, and 18 digital cameras all embedded into one plate.




While in Blue Salon, customers receive a thorough 3D digital analysis of their foot, which provides an accurate read in size, pressure and arch type. Albert is the first device to capture so much data and information about one’s feet. “We are excited to introduce Albert and show how this new technology will have impactful results, improving the comfort and health of consumers,” said Peter Malkin "Vice President of International Business Development at Aetrex. “While the majority of the footwear industry is hyper-focused on creating online retail experiences, we are focused on bringing consumers back into stores, adding unique value in the form of Albert, and then providing them with an engaging retail experience for their customers.”





Aetrex has sold over 15 million insole pairs to-date. The New Jersey-based company also developed iStep, which is designed to accurately measure feet and determine foot type and pressure points. Albert and other Aetrex technology encourage consumers to wear custom selected orthotics for their specific foot care needs.





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DUNES  magazine is  the Middle East luxury lifestyle magazine covering local, regional and international fashion news  in addition to articles from our editorial team about fashion, lifestyle, health & fitness, watches & jewellery, beauty,  travel & hospitality, interviews and many more features.

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