Oryx Rotana Doha in partnership with “BIKE”— the Qatari start-up operating in the bike rental industry at Al Bidda Park, took part in the 2019 Earth Hour celebration. A global initiative aiming to highlight the importance of alternative energy solution by turning off the unnecessary lights and electronics for one hour to send a message about environmental awareness and action in order to preserve it.
In collaboration with “Bike”, a group of bicycles were displayed on stands and converted as power generator in order to light up a miniature model of the hotel demonstrated at the Oryx Rotana’s lobby specially designed and constructed for the occasion. Lighting up the model through the electricity generated by the bicycles rather than normal electricity comprise a message to the hotel’s guests and visitors as well as the local community to reduce excessive energy consumption.
On this occasion, Mr. Ghassan Dalal, General Manager of Oryx Rotana, said, “We are celebrating Earth Hour this year in collaboration with ‘BIKE’ by shedding the light on the possibility of using alternative energy sources, thanks to the human element by converting physical energy into power and to deliver a message about environmental awareness and action to preserve it, which of course reflects the interest of the hotel management in raising awareness on climate change and global warming.”
Commenting on this initiative, Reem Al Suwaidi, founding partner for ‘BIKE’ project operating in the bicycles renting business at Al Bidda park, said, “We are delighted to participate today as part of the Oryx Rotana’s celebration of global initiative ‘Earth Hour’ through which we have been able to highlight the importance of environmental awareness in order to promote sustainability, we also had the opportunity to motivate the hotel’s guests and visitors to exercise at the same time, which is one of our project’s main pillars.”
The initiative attracted the hotel’s guests and visitors where everyone expressed their admiration, interaction and support to electricity usage reduction and enhancing the preservation of the environment and natural resources for a more sustainable and bright future. Moreover, the interesting and fun activity encouraged the audience to adapt sports as a lifestyle by participating in the bicycle pedalling.