The Harmonist is proud to announce the launch of its new Yang Collection: five radiant fragrances, in a parfum concentration.
The five elements—wood, fire, earth, water and metal—are regarded as the building blocks of all natural phenomena. Known as the Wuxing, they have been used to interpret everything from the cosmos to our internal bodies for millennia.
The Yang Collection channels these elements into five scents that capture Yang energy’s character and complexity.
“Golden Wood, Desired Earth, Velvet Fire, Matrix Metal, and Sacred Water are vibrant, assured perfumes,” says founder Lola Tillyaeva of the Yang Collection. “Warm and radiant, they are designed to energize and nourish the wearer, much like the sun’s light. While we are immensely proud of the collection, which was conceived in collaboration with my dear friend and nose Guillaume Flavigny, The Harmonist is an ongoing conversation. Fragrances must be allowed to grow and evolve, like people.”
Vessels are now enclosed in an elegant cylinder made from textured card stock, a clean, tactile expression that unifies the brand’s fragrances. While each scent is distinguished by a hand-drawn illustration that alludes to the romantic style of the Aesthetic Movement—a refined statement on the brand’s duality.
The new packaging is also a reflection of the brand’s ongoing commitment to the environment. All internal plastic has been eliminated from the packaging, meaning it is now 100% recyclable. And, through a more streamlined design, the overall footprint of packaging has been reduced, so that fragrances may be shipped more responsibly.
Respect for the environment is the central tenet of The Harmonist. “Nature is the source of all beauty; therefore, we must do everything we can to protect it,” says Samantha Fink, CEO. “While it has been a daunting task to completely reconsider The Harmonist’s packaging experience, it has been an essential one and we are incredibly proud of the result.”
The Yang Collection is part of The Harmonist’s existing fragrance range, which also includes the Yin Collection, the Prequel Collection, and Yin Transformation, thirteen complex and unique scents that bring the wearer’s attention inward, so they can better perceive themselves and their surroundings.
For further information on The Yang Collection or The Harmonist, or for any media inquiries, please contact firstname.lastname@example.org
Retail Price: 220€ - 50ml Parfum
Social: @TheHarmonist @scentitude_store
Woody · Citrus · Amber
Golden wood is a noble fragrance that comforts. Its gourmet notes of Bees Wax and Pear Granita and woody notes nourish the wearer, like the strength and vitality of a centuries-old tree.
Top notes: Bergamot, Mandarin, Bitter Orange
Heart notes: Bees Wax, Pear Granita, Guaiac Wood
Bottom notes: Oak Wood, Tonka Bean, Cabreuva
Amber · Spicy · Woody
Desired Earth is a majestic fragrance that intrigues and inspires with the powdery and floral notes of Iris and the sensuality of Vanilla. Its powerful spicy and amber notes elevate the wearer, like of the highest peaks.
Top notes: Elemi, Cade, Immortal Flower
Heart notes: Red Cedar, Myrrh, Tolu Balsam
Bottom notes: Vetiver, Iris, Vanilla
Aromatic · Woody · Amber
Velvet Fire is a charismatic fragrance that arouses and ignites. Its sensual combination of aromatic and woody notes impassions and illuminates the wearer, like the sun’s caress.
Top notes: Clary Sage, Cypress, Myrtle
Heart notes: Neroli, Saffron, Tobacco
Bottom notes: Cistus, Tonka Bean, Oud
Woody · Metal · Musk
Matrix Metal is a powerful fragrance that emboldens and strengthens. Its hot-cold accord is contrasted by metallic notes and creamy freshness, bringing clarity to the wearer, like the burnished surface of a blade.
Top notes: Metallic Notes, Cardamom, Nutmeg
Heart notes: White Tea, Cyclamen, Vetiver
Bottom notes: Sequoia, Sandalwood, White Musk
Citrus · Marine · Floral
Sacred Water is a fluid fragrance that stimulates and settles. Its mineral and floral notes are melting with fresh Ginger to both invigorate and soothe the wearer, like the unfolding expanse of a tranquil sea.
Top notes: Citron, Mandarin, Fresh Ginger
Heart notes: Magnolia, Orange Blossom, Laminaria Seaweed
Bottom notes: Amyris, Grey Amber, Cedar