B&B Italia’s new design destination opens in Doha




B&B Italia, one of the world’s premier design companies internationally renowned for creating the most innovative, iconic, and timeless pieces of design furniture, announces the openingof its first single-brand store in Doha, Qatar’s capital city, in collaboration with its partner Bluu Casa. Located in Msheireb Downtown Doha, the world’s first sustainable downtown regeneration project in the heart of Doha, the 300sqm one level showroom represents one of the most coveted, high-end design destinations in the entire country, featuring a wide selection of the latest collections from B&B Italia Group’s luxury brands, including Maxalto and B&B Italia Outdoor. Also displayed are the remarkable creations of internationally renowned designers such as Mario Bellini, eight-time winner of the Golden Compass Award, masters of contemporary design and architecture Antonio Citterio and Piero Lissoni, and Italian architect and design pioneer Gaetano Pesce among others.



Gilberto Negrini, CEO of B&B Italia, declared: “The opening of this showroom represents for the B&B Italia the opportunity to highlight our prestigious design collaborations and award-winning brands with our trusted partner, Bluu Casa. Doha is a very interesting design hub in the country, with a high potential, and we hope to inspire and engage Qatar’s capitalcity community throughour brand heritageand passion as we showcase some of the world’s most iconic pieces of made in Italy furniture.” Bluu Casa is honored to be the official dealerof B&B Italiain Qatar. This is a milestone in the international portfolio development of the company,and the opening of B&BItalia store in Doha Design Districtat Msheireb DowntownDoha takes the brand to a country and location that sharesethos of designand enduring excellence. This is a meeting of a brand mind with a national ambition that appreciates and honours innovation. Among the design furniture pieces displayed is the iconic Camaleonda modular sofa system by MarioBellini, the worldwide renowned Serie Up by GaetanoPesce, Monica Armani’sAllure O’ table and Flair O’ armchair, Noonu seating system by Antonio Citterio, and Tufty-Time by Patricia Urquiola. In addition to showcasing B&B Italia’s latest collections, the store in Doha will provide professional services for clients, architects, and developers in the region, including design consultations and restoration for both residential and contract projects.



B&B ItaliaStore Qatar Doha Design Districtno. T03 - Building 63, street 950, zone 03 Msheireb Downtown-Doha, Qatar


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