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The world leading brand in equipment and digital solutions for fitness and wellness unveils the new Riyadh headquarter and boutique to offer consumers and industry operators the possibility lo live the Technogym experience



Technogym, the world-leading brand in fitness, wellness, sport and health, announces the inauguration of its new location in Riyadh, consolidating its role as a global ambassador of wellness and reinforcing its commitment to the Middle East region. This opening represents a strategic step in the company’s international expansion plan and underscores its mission to integrate wellness into people’s daily lives, contributing to the improvement of public health and the promotion of active lifestyles.


Technogym Riyadh which includes Technogym Saudi Arabia headquarters and the Technogym Boutique, is located in King Fahad Branch, Olaya District and represents the perfect place both to consumers and industry operators to live, firsthand, the Technogym Experience made of design, superior biomechanics, digital technologies, interior design and training. It will provide access to Technogym’s state-of-the-art equipment, digital ecosystems, and personalized training solutions, while also offering spaces dedicated to dialogue on health, sports science, and preventive medicine.


Nerio Alessandri CEO and Founder of Technogym - “For Technogym, Saudi Arabia is a strategic partner because it perfectly aligns with our mission: inspiring people to live better through wellness. With the new Technogym Saudi we are now closer to our partners and can deliver world-class solutions tailored to the local market.”

For consumers, Technogym Riyadh is the perfect destination to discover the best products, technologies and services for physical exercise at home. Clients will also have access to experienced personal trainers and interior designers for bespoke home-gym projects and personalized consultations and will have the opportunity to try and test the products. Whether the goal is athletic training - like running, cycling – or losing weight, health, and prevention, or simply to stay fit and have fun, Technogym is the one and only brand able to offer Precision Training, a fully personalized training experience based on individual needs, passions, and aspirations. Technogym’s offering features a curated selection of connected smart equipment, digital services, and on-demand training programs for every need.


For industry operators, trainers and professionals, the building is available for meetings, consultancy and guidance on all solutions for the different businesses: fitness clubs and sports centers, hospitality, health, rehabilitation and real estate. Technogym will also host seminars educational activities dedicated to all industry operators on all the different applications of sports, wellness and fitness, from the digital technologies of the Technogym Ecosystem to the newest training solutions, formats and products chosen by the best teams and athletes worldwide.


On the occasion Technogym unveils Sand Stone, the new Technogym collection for the most exclusive wellness spaces, characterized by a warm, texture, and enveloping aesthetic that blends authenticity and innovation, redefining the standards of wellness interior design.



Technogym is the world’s leading Wellness Company, with its innovative Italian design, cutting-edge technology, high quality, and easy-to-use products that are seen and experienced in the most desirable gyms, private members’ clubs, leading hotels and exclusive homes across the globe. The brand is the preferred choice of the world’s leading athletes and sport teams, as well as the Official Supplier of the Olympic Games since 2000 and boasts ongoing collaborations with acclaimed Archistar and designers. At the heart of Technogym lies in its unique concept of Wellness – a lifestyle made of regular exercise, a balanced diet and positive mental approach – that translates into everything the company does from products to digital fitness services to interior design.

 

TECHNOGYM RIYADH

Open Monday to Thursday from 10am to 6pm and Sunday from 10am to 6pm

Address: Al Olaya, Riyadh 12333

Phone: +966 800 850 1089



TOD, the MENA streaming platform by beIN MEDIA GROUP, brings together Qatar’s most iconic cultural and sporting moments in a curated line-up that celebrates the nation’s creativity, passion, and global standing. From major film premieres to world-class tournaments, here are four must-watch highlights streaming now.




1. Doha Film Festival Trailers – Exclusively on TOD


As the official Media Partner of the Doha Film Festival, TOD brought the region even closer to the action -  from hosting the Opening Night Ceremony on the platform for viewers across MENA, to welcoming some of its biggest talents to the red carpet, including Ayça Ayşin Turan, Jassim Al Nabhan, and others from upcoming TOD Originals. TOD also featured a dedicated rail of DFF film trailers, which sparked curiosity and conversations across the region. Film lovers can explore an exclusive selection of festival title trailers on TOD — including Olivia and the Invisible Earthquake, My Father and Qaddafi, With Hasan in Gaza, The President’s Cake, Khartoum, Renoir, Shoot the People, and Writing Hawa. Early platform data shows strong traction across MENA, with Iraq, the UAE, and Egypt leading viewership.


2. FIFA U-17 World Cup Finals – The Future of Football

Nov 3 - Nov 27, 2025


The FIFA U-17 World Cup Finals have now reached their peak with Portugal and Austria set to face off in the final on November 27. After weeks of intense competition among 48 national teams, both sides have emerged as standout contenders. Portugal, with their trademark technical flair, and Austria as one of the tournament’s biggest surprises, thanks to their disciplined, high-energy style of play. With national pride, rising talent, and the championship title on the line, the Portugal-Austria clash promises a fast-paced, high-pressure finale as both nations fight to claim the top spot.


3. Formula 1 Qatar Grand Prix – High-Octane Action

Nov 28 - Nov 30, 2025

 

TOD also brings viewers the thrill of the Formula 1 Qatar Grand Prix, held under the Lusail Circuit’s iconic floodlights. Known for its sweeping corners, high-speed drama, and desert-night ambience, the Qatar GP has quickly become a fan-favourite stop on the F1 calendar.


This year’s edition will also feature the high-stakes Sprint format, giving fans an extra dose of wheel-to-wheel action before the main race. And with the Qatar GP positioned as the penultimate round of the 2025 season, every point on the desert circuit could prove decisive in shaping the championship battle.


4. FIFA Arab Cup 2025 – Free to View on TOD

Dec 1 - Dec 18, 2025

 

The FIFA Arab Cup 2025 returns to TOD, and it’s completely free to stream. Algeria arrives as reigning champions, joining regional powerhouses including Qatar, Morocco, Saudi Arabia, Egypt, and Tunisia. The tournament is known for delivering some of the region’s fiercest rivalries, from Egypt vs Morocco to Saudi Arabia vs Qatar, guaranteeing high-pressure football and electric atmospheres from the very first whistle. With every moment available at no cost, fans across the region can follow the action live, only on TOD.

 

Start streaming now:  tod.tv



Resumption underscores Aramex’s commitment to cross-border trade, regional connectivity, and resilient logistics


Aramex, the leading global provider of logistics and transportation solutions, has officially resumed its delivery services to Syrian Arab Republic, following an operational pause for over a decade. This significant step reaffirms Aramex’s strategic commitment to re-establishing vital cross-border logistics networks and supporting economic reintegration across the Levant region.


The first shipment by Aramex after more than a decade was delivered to the Syrian capital Damascus, marking a major milestone and reflecting Aramex’s long-standing commitment to reconnecting markets and communities in the region and beyond.


The resumption of services follows months of careful planning, collaboration with local and regional stakeholders, and infrastructure readiness in accordance with applicable laws and regulations. It reinforces Aramex’s role in supporting cross-border trade and enhancing regional connectivity.


Commenting on the accession, Hussam Al-Baraquoni, Aramex Vice President for MENAT, said: “We are proud to resume our services to Syria after more than ten years. This significant decision gives our customers in region the opportunity to leverage Aramex’s trusted, seamless logistics network to send and receive their shipments reliably. This step also aligns with Aramex’s commitment to providing resilient logistics solutions, especially in logistically challenging regions. I want to express my sincere thanks to our global operations teams, ground staff, and regional partners who worked tirelessly to make this important milestone a reality.”

With the resumption of services, Aramex aims to play a pivotal role in supporting both businesses and individual customers by providing reliable logistics access to and from Syria. Furthermore, the restoration of dependable delivery channels is expected to positively contribute to revitalizing the local economy, reconnecting diaspora communities, and supporting ongoing rebuilding efforts.


The relaunch of services is also part of Aramex’s broader efforts, which prioritize market accessibility, supply chain resilience, and inclusive economic participation. Aramex continues to invest in operational infrastructure, digital transformation, and last-mile capabilities to ensure it delivers high-quality service across all the markets it serves.


The express services to Syria were officially resumed on 15 September 2025, marking a new chapter for Aramex’s regional operations and further strengthening its leadership in logistics across the Levant, MENAT, and beyond.



© 2025 DUNES


Dunes Magazine is the Middle East’s luxury lifestyle magazine, featuring the latest in fashion, lifestyle, health & fitness, watches & jewelry, beauty, travel & hospitality, and exclusive interviews. A proud supplement of Maqina, it delivers premium editorial content and insights for the region’s luxury enthusiasts.

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