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Berluti presents the new Jour Softy bags




For Fall / Winter 2023, Berluti is pursuing its Jour Softy line with the addition of fresh signature details, as well as two new bags and an original seasonal colour.


First introduced in Spring 2022, Jour Softy offers a compact selection of bags conceived for everyday life in the city, with a casual attitude and a versatile design that takes each piece from day to night. A focus on resistance and durability is underscored by the use of Venezia Softy leather, a particularly supple leather with a subtly grained surface and a lived-in look.


The line’s distinctive rounded soft shapes and functional details - natural cotton and linen linings and understated metallic finishings - are enhanced this season by new elements, including adjustable shoulder straps for greater comfort, as well as metallic handle frames.


A metallic clasp in an aged silver shade that can be secured with a key completes the Postino PM messenger, a smaller version of Postino that comfortably fits a laptop in its double compartment. It is also featured in Escape, a new flap backpack with a shoe compartment at its base, a nod to the bootmaker heritage of the Maison. Practical and travel-ready, these two styles perfectly match the spirit of the season.


From the Late Hour shopper to the Overnight briefcase and the Journalier cross-body bag, Jour Softy leather goods are available this season in a brand-new tone. Named Indigo Denim and inspired by traditional dark blue pigments with a delicate light touch at the centre, this colour is both easy to wear and singular.


The Jour Softy line will be available in Berluti stores worldwide from August 2023.








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