A celebration of geometry and style from the ‘20s to the present
Danish premium eyewear brand LINDBERG, an innovative leader in the international eyewear business known for its iconic designs and ground-breaking modular systems, introduces a series of new styles for 2020. The Danish brand disrupted the global eyewear market by being the first eyewear brand to use titanium for its lightweight wire frames over 35 years ago and continues this tradition with its latest pieces, that are a tribute to the trends of the 20’s to the present.
Over the past three decades, the patented LINDBERG techniques, along with carefully engineered and crafted details, have revolutionised modern eyewear and redefined the experience of wearing glasses. The refreshing Spring Summer 2020 styles are released as the brand explores its rich history and experiences, taking creative motivation from daily life details such as architecture, interiors and art pieces, celebrating beautiful and timeless design. Themes in the styles embrace LINDBERG’s design ideals of functionalism, technical innovation, the use of high-quality materials, impeccable craftmasnship and customisation, with each frame tailormade to the individual for a truly one-of-a-kind look and fit.
The new styles of 2020 are an extension of LINDBERG’s 16 classic collections where they look back at history’s trends and reference concepts such as: industrial simplicity, vintage nostalgia, stylish oval, classic panto, technical layers and sun. In all its frames, LINDBERG celebrates Danish Functionalism where beautiful design, high-quality materials, technical innovation and a building system for the perfect fit is vital. Minimalism is embraced in every single piece of LINDBERG eyewear, where each piece is rid of all unnecessary elements like screws, rivets and welded parts – instead their in-house designers and engineers find pleasure in letting the material itself “do the job”. The result is comfortable, ultra-lightweight, screwless titanium eyewear.
LINDBERG also produces a unique and exclusive range called the “Precious” collection”, perfectly aligned with the Gulf’s love of luxury and ideal for stylish Eid gifting. Each frame is crafted from 18 carat solid gold and platinum, and embellished with natural horn, and the highest quality of Top Wesselton VVS diamonds known for their beautiful clarity and colour. A special part of the LINDBERG “Precious” concept features the unique natural horn from the water buffalo, that boast unique variations in depth of colour and markings.
Available across the region, LINDBERG eyewear can be purchased at Al Jaber Opticals and Magrabi Opticals in the UAE, Al Badr boutiques in KSA, Optica stores in Bahrain, Optica and Magrabi stores in Qatar and International Optique in Kuwait. Find your closest LINDBERG dealer here: https://lindberg.com/en/dealers#/